{"id":136,"date":"2009-11-26T14:05:34","date_gmt":"2009-11-26T19:05:34","guid":{"rendered":"https:\/\/executivecareerbrand.com\/?p=136"},"modified":"2024-01-03T07:53:43","modified_gmt":"2024-01-03T12:53:43","slug":"executive-personal-branding-and-your-linkedin-profile-free-e-book","status":"publish","type":"post","link":"https:\/\/executivecareerbrand.com\/executive-personal-branding-and-your-linkedin-profile-free-e-book\/","title":{"rendered":"Executive Personal Branding and Your LinkedIn Profile FREE e-Book"},"content":{"rendered":"

\"LinkedIn

If you’re a top-level executive, whether or not you’re actively job-hunting, you need to have a strong, branded LinkedIn profile, just to keep pace with the millions of other corporate leaders who do.<\/p>\n

According to Jason Alba, LinkedIn expert and author of \u201cI\u2019m on LinkedIn – Now What???<\/a>\u201d, in an interview <\/a>over at my Executive Resume Branding Blog:<\/p>\n

“If you do NOTHING else, you need to have a LinkedIn Profile and strategy. Your competition (probably younger) is participating in social environments like LinkedIn, and many recruiters depend on LinkedIn to find talent.\u00a0 If you aren\u2019t there, you aren\u2019t being found, but your competition is.<\/em><\/p>\n

Also, doesn\u2019t it make sense to understand the current landscape?\u00a0 Not having a LinkedIn profile or strategy kind of tells me you don\u2019t really<\/a> care about the current landscape \u2026 so what other current things are you going to be behind on?<\/em><\/p><\/blockquote>\n

Here are just some of the essential LinkedIn profile-building tips you’ll find in the e-book:<\/strong><\/em><\/p>\n

♦\u00a0 Step-by-step instruction on leveraging each section of your profile, from the professional headline down to the often overlooked “Additional Information” section at the bottom.<\/p>\n

♦\u00a0 How to make your professional headline<\/a>, one of the most critical features of your profile, searchable and keyword rich.<\/p>\n

♦\u00a0 How to capture interest and generate chemistry throughout your profile.<\/p>\n

♦\u00a0 Ideas to stay top of mind with your LinkedIn network.<\/p>\n

♦\u00a0 How to make your profile more likely to rise to the top of LinkedIn<\/a> searches.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

C-level \/ senior executives need a strong, branded LinkedIn profile just to keep pace with their competition.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[9,6],"tags":[161,181],"class_list":{"0":"post-136","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-linkedin","7":"category-executive-personal-and-career-branding","8":"tag-linkedin","9":"tag-personal-branding","10":"entry","11":"has-post-thumbnail"},"yoast_head":"\nExecutive Personal Branding and Your LinkedIn Profile FREE e-Book - 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