{"id":8163,"date":"2020-07-15T08:38:03","date_gmt":"2020-07-15T12:38:03","guid":{"rendered":"https:\/\/executivecareerbrand.com\/?p=8163"},"modified":"2025-05-09T06:22:28","modified_gmt":"2025-05-09T10:22:28","slug":"do-executive-job-seekers-need-linkedin-premium","status":"publish","type":"post","link":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/","title":{"rendered":"Do Executive Job Seekers Really Need LinkedIn Premium?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg\" alt=\"LinkedIn executive job search\" class=\"wp-image-8164 lazyload\"\/><noscript><img decoding=\"async\" width=\"640\" height=\"384\" src=\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg\" alt=\"LinkedIn executive job search\" class=\"wp-image-8164 lazyload\" srcset=\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg 640w, https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640-150x90.jpg 150w, https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640-300x180.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/noscript><\/figure>\n\n\n\n<p>Job seekers frequently ask me whether they should upgrade to LinkedIn Premium. If you\u2019re actively job hunting, the added features could be well worth the expense.<\/p>\n\n\n\n<p>First, you need to assess what LinkedIn Premium offers over the free membership, and determine whether you need those added features.<\/p>\n\n\n\n<p>As of this writing, there are 4 versions of LinkedIn Premium \u2013 Career, Business, Sales and Hiring.<\/p>\n\n\n\n<p>The various versions range in price from $30\/month to $100\/month, and come with varying features. Take a look and <a href=\"https:\/\/www.linkedin.com\/premium\/products\" target=\"_blank\" rel=\"noopener noreferrer\">compare all 4 versions<\/a>.<\/p>\n\n\n\n<h2 class=\"has-text-color wp-block-heading\" style=\"color:#0d7b14\"><span style=\"color: #008000;\"><strong>What does LinkedIn Premium offer over free membership?<\/strong><\/span><\/h2>\n\n\n\n<p>Two useful features come with all 4 levels of LinkedIn Premium:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>LinkedIn InMail messages<\/strong> to contact anyone on LinkedIn \u2013 from a hiring manager who just posted a job that interests you to someone at a company you want to learn more about.<\/li><li><strong>Who\u2019s Viewed Your Profile<\/strong> \u2013 See who\u2019s viewed you in the last 90 days, not just the last 5 viewers standard members see. You\u2019ll be able to follow up and introduce yourself \u2013 perhaps to the recruiter who just viewed you.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>LinkedIn InMail Messaging<\/strong><\/h3>\n\n\n\n<p>If you\u2019re following executive job search best practices, and networking your way into the goldmine of \u201c<a rel=\"noopener noreferrer\" href=\"https:\/\/executivecareerbrand.com\/how-to-network-into-the-goldmine-of-hidden-executive-jobs\/\" target=\"_blank\">hidden\u201d jobs at your target companies<\/a>, then the InMail credits should be very useful.<\/p>\n\n\n\n<p>You\u2019ll be able to email anyone via LinkedIn . . . whether or not they\u2019re connected to you.<\/p>\n\n\n\n<p>That includes people who work at your target companies.<\/p>\n\n\n\n<p>LinkedIn InMail gives you an advantage over emailing people outside of LinkedIn, when you\u2019re \u201ccold emailing\u201d <a href=\"https:\/\/executivecareerbrand.com\/how-to-connect-on-linkedin-with-people-you-dont-know-and-get-action\/\"  data-wpil-monitor-id=\"465\">people you don\u2019t know<\/a>.<\/p>\n\n\n\n<p>In my experience, people are more likely to respond to a LinkedIn InMail message than personal email. It carries more weight and credibility.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Who\u2019s Viewed Your Profile<\/strong><\/h3>\n\n\n\n<p>There\u2019s also great value in the \u201cWho\u2019s Viewed Your Profile\u201d feature.<\/p>\n\n\n\n<p>Think of it this way. A good percentage of the people viewing your profile are probably&nbsp;at least somewhat interested in you . . . so they could be hot leads.<\/p>\n\n\n\n<p>They&#8217;re people who may be sitting on the very kinds of opportunities you\u2019re seeking, and possibly people who work at, or are associated with the companies on your target list.<\/p>\n\n\n\n<p>For instance, when a hiring manager at a company where you applied for a job views your profile, take it as a good sign that they\u2019re interested.<\/p>\n\n\n\n<p>More about this in my post, <a href=\"https:\/\/executivecareerbrand.com\/a-clever-linkedin-personal-branding-tip-to-accelerate-your-executive-job-search\/\" target=\"_blank\" rel=\"noopener noreferrer\">A Clever LinkedIn Personal Branding Tip to Accelerate Your Executive Job Search<\/a><\/p>\n\n\n\n<p>Each of the progressively more expensive levels above Career Premium come with more robust features \u2013 like more InMail credits \u2013 and they all have a free no-obligation 30-day trial.<\/p>\n\n\n\n<h2 class=\"has-text-color wp-block-heading\" style=\"color:#0d7b14\"><span style=\"color: #008000;\"><strong>Added features you get with each of the 4 LinkedIn Premium versions.<\/strong><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>LinkedIn Premium Career<\/strong><\/h3>\n\n\n\n<p>The Career version at $30\/month \u2013 seemingly the most likely choice for job seekers \u2013 offers the following extras over free membership:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Direct messaging to recruiters \u2013 Reach out directly to any recruiter or job poster with 3 InMail credits (Premium members can purchase additional InMail)<\/li><li>Applicant Insights \u2013 See how you compare to other candidates<\/li><li>Online video courses \u2013 Get the most in-demand business, tech and creative skills taught by industry experts with LinkedIn Learning<\/li><li>Top Applicant Jobs \u2013 See jobs where you\u2019d be a top applicant and may have an edge over other candidates<\/li><li>Instant access to salary insights \u2013 See salary details when browsing jobs without sharing your personal data<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>LinkedIn Premium Business<\/strong><\/h3>\n\n\n\n<p>The Business level kicks up the features and may be a better bet for <a href=\"https:\/\/executivecareerbrand.com\/who-is-an-executive\/\">executive<\/a> job seekers.<\/p>\n\n\n\n<p>It includes&nbsp;15 InMail messages and adds on the following, which would be very helpful for <a href=\"https:\/\/executivecareerbrand.com\/best-ways-and-places-to-research-your-target-employers\/\" target=\"_blank\" rel=\"noopener noreferrer\">researching your target employers<\/a>, an integral part of executive job search best practices:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Unlimited people browsing&nbsp;\u2013&nbsp;View unlimited profiles from search results and suggested profiles \u2013 up to 3rd degree<\/li><li>Business Insights&nbsp;\u2013&nbsp;Get deep insights into a company\u2019s growth and functional trends<\/li><\/ul>\n\n\n\n<p>TV host and social media strategist Amber Mac noted a big benefit of Premium Business in a <a href=\"https:\/\/www.fastcompany.com\/3000232\/do-you-really-need-linkedin-premium\" target=\"_blank\" rel=\"noopener noreferrer\">FastCompany<\/a> article,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em><strong>&#8220;You can perform detailed queries. For example, you can perform a search that includes Fortune 1000 companies (or be even more specific, and simply include results for Fortune 50 companies). This reduces your search time immensely and allows you to search for people based on company size, seniority level, and more.&#8221;<\/strong><\/em><\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"color: #008000;\"><strong>What about the 2 priciest LinkedIn Premium levels?<\/strong><\/span><\/h2>\n\n\n\n<p>Though the pricier Premium levels are not specifically directed towards job seekers, and consensus among career professionals seems to be that they don&#8217;t offer a good enough ROI, they should at least be considered.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>LinkedIn Premium Sales or (Sales Navigator)<\/strong><\/h3>\n\n\n\n<p>LinkedIn Sales includes 20 InMail messages and adds on the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Sales Insights&nbsp;\u2013&nbsp;Get insights on your accounts and leads, like job changes, company growth, and more<\/li><li>Advanced Search with Lead Builder&nbsp;\u2013&nbsp;Zero in on decision makers and create custom lead lists with advanced search filters<\/li><li>Lead recommendations and saved leads&nbsp;\u2013&nbsp;Quickly discover the right people and save them to stay up to date<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>LinkedIn Premium Hiring (or Recruiter Lite)<\/strong><\/h3>\n\n\n\n<p>LinkedIn Hiring offers 30 InMail messages and adds these recruiter-focused features:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Smart Suggestions&nbsp;\u2013&nbsp;Use dynamic suggestions as you search to uncover additional talent<\/li><li>Integrated hiring&nbsp;\u2013&nbsp;Manage your whole candidate pool in one place<\/li><li>Automatic candidate tracking&nbsp;\u2013&nbsp;Track candidates and open roles with Projects<\/li><li>Recruiting-specific design&nbsp;\u2013&nbsp;The LinkedIn experience, enhanced for recruiting<\/li><\/ul>\n\n\n\n<h2 class=\"has-text-color wp-block-heading\" style=\"color:#0d7b14\"><span style=\"color: #008000;\"><strong>A common sense approach to upgrading to LinkedIn Premium<\/strong><\/span><\/h2>\n\n\n\n<p>Here\u2019s a strategy that may make sense.<\/p>\n\n\n\n<p>Give one of the LinkedIn Premium levels a go. It will be free for 30 days, so plan to devote some time to noodling around with the features to see if it makes sense for you to continue with Premium.<\/p>\n\n\n\n<p>If you do continue with Premium, you\u2019ll only be making a month-to-month commitment. You can quit at any time.<\/p>\n\n\n\n<p>So you can use it for several months \u2013 or until you land a job \u2013 and then go back to whatever LinkedIn membership level you were at before you upgraded.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>A compelling reason to go with LinkedIn Premium at whatever level.<\/strong><\/h3>\n\n\n\n<p>Energy and Utility Industry Leader David Coher said, in a CIO.com article:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em><strong>&#8220;I noticed a marked increase in the number of viewers of my profile once I signed up for the <a href=\"https:\/\/executivecareerbrand.com\/does-my-linkedin-profile-really-need-a-photo\/\">LinkedIn Premium service. I notice when someone \u2014 a vendor, a job applicant, a connection otherwise \u2014 has a LinkedIn Premium profile<\/a>, and it does make an impact on me. <\/strong>T<strong>hat<\/strong><strong> person cares about appearing professional in their online presence.&#8221;<\/strong><\/strong><\/em><\/p><\/blockquote>\n\n\n\n<p>LinkedIn Premium members are identified by the gold &#8220;in&#8221; button at the top of their profile, to the right of their photo.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>More About LinkedIn and Executive Job Search<\/strong><\/h3>\n\n\n\n<p><a href=\"https:\/\/executivecareerbrand.com\/7-linkedin-things-you-should-do-but-probably-dont\/\" target=\"_blank\" rel=\"noopener noreferrer\">7 LinkedIn Things You Should Do . . . But Probably Don\u2019t<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/executivecareerbrand.com\/linkedin-experts-speak-up-about-the-biggest-linkedin-executive-job-search-mistakes\/\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn Experts Speak Up About the Biggest LinkedIn Executive Job Search Mistakes<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/executivecareerbrand.com\/top-10-posts-linkedin-personal-branding-executive-job-search\/\" target=\"_blank\" rel=\"noreferrer noopener\">Top 10 LinkedIn Posts for Personal Branding and Executive Job Search<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Job seekers frequently ask me whether they should upgrade to LinkedIn Premium. If you\u2019re actively job hunting, the added features could be well worth the expense. First, you need to assess what LinkedIn Premium offers over the free membership, and determine whether you need those added features. As of this writing, there are 4 versions [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[4,9],"tags":[112,161,169],"class_list":{"0":"post-8163","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-executive-job-search","7":"category-linkedin","8":"tag-executive-job-search","9":"tag-linkedin","10":"tag-online-branding","11":"entry","12":"has-post-thumbnail"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Do Executive Job Seekers Really Need LinkedIn Premium? - Executive Career Brand\u2122<\/title>\n<meta name=\"description\" content=\"Job seekers frequently ask me if they should upgrade to LinkedIn Premium. If you\u2019re actively job hunting, the added features could be worth the expense.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Do Executive Job Seekers Really Need LinkedIn Premium? - Executive Career Brand\u2122\" \/>\n<meta property=\"og:description\" content=\"Job seekers frequently ask me if they should upgrade to LinkedIn Premium. If you\u2019re actively job hunting, the added features could be worth the expense.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/\" \/>\n<meta property=\"og:site_name\" content=\"Executive Career Brand\u2122\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/megguiseppi\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-15T12:38:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-09T10:22:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"384\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Meg Guiseppi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@megguiseppi\" \/>\n<meta name=\"twitter:site\" content=\"@megguiseppi\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Meg Guiseppi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/\"},\"author\":{\"name\":\"Meg Guiseppi\",\"@id\":\"https:\/\/executivecareerbrand.com\/#\/schema\/person\/8f77ad4251f6cc47790139bc14483711\"},\"headline\":\"Do Executive Job Seekers Really Need LinkedIn Premium?\",\"datePublished\":\"2020-07-15T12:38:03+00:00\",\"dateModified\":\"2025-05-09T10:22:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/\"},\"wordCount\":1137,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/executivecareerbrand.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg\",\"keywords\":[\"Executive Job Search\",\"LinkedIn\",\"online branding\"],\"articleSection\":[\"Executive Job Search\",\"LinkedIn\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/\",\"url\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/\",\"name\":\"Do Executive Job Seekers Really Need LinkedIn Premium? - Executive Career Brand\u2122\",\"isPartOf\":{\"@id\":\"https:\/\/executivecareerbrand.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg\",\"datePublished\":\"2020-07-15T12:38:03+00:00\",\"dateModified\":\"2025-05-09T10:22:28+00:00\",\"description\":\"Job seekers frequently ask me if they should upgrade to LinkedIn Premium. If you\u2019re actively job hunting, the added features could be worth the expense.\",\"breadcrumb\":{\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#primaryimage\",\"url\":\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg\",\"contentUrl\":\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg\",\"width\":640,\"height\":384,\"caption\":\"LinkedIn executive job search\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/executivecareerbrand.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Do Executive Job Seekers Really Need LinkedIn Premium?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/executivecareerbrand.com\/#website\",\"url\":\"https:\/\/executivecareerbrand.com\/\",\"name\":\"Executive Career Brand\u2122\",\"description\":\"Executive Job Search - Personal Branding, Executive Resumes, LinkedIn Profiles, Biographies, etc.\",\"publisher\":{\"@id\":\"https:\/\/executivecareerbrand.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/executivecareerbrand.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/executivecareerbrand.com\/#organization\",\"name\":\"Executive Career Brand\",\"url\":\"https:\/\/executivecareerbrand.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/executivecareerbrand.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2017\/12\/02e273b.png\",\"contentUrl\":\"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2017\/12\/02e273b.png\",\"width\":100,\"height\":50,\"caption\":\"Executive Career Brand\"},\"image\":{\"@id\":\"https:\/\/executivecareerbrand.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/megguiseppi\",\"https:\/\/x.com\/megguiseppi\",\"https:\/\/www.linkedin.com\/in\/megguiseppi\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/executivecareerbrand.com\/#\/schema\/person\/8f77ad4251f6cc47790139bc14483711\",\"name\":\"Meg Guiseppi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/executivecareerbrand.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d9efda092ffdeacce0bbf2552a50ec956f2b0bc2efa2f7d6eb7b821f0efbb913?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d9efda092ffdeacce0bbf2552a50ec956f2b0bc2efa2f7d6eb7b821f0efbb913?s=96&d=mm&r=g\",\"caption\":\"Meg Guiseppi\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Do Executive Job Seekers Really Need LinkedIn Premium? - Executive Career Brand\u2122","description":"Job seekers frequently ask me if they should upgrade to LinkedIn Premium. If you\u2019re actively job hunting, the added features could be worth the expense.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/","og_locale":"en_US","og_type":"article","og_title":"Do Executive Job Seekers Really Need LinkedIn Premium? - Executive Career Brand\u2122","og_description":"Job seekers frequently ask me if they should upgrade to LinkedIn Premium. If you\u2019re actively job hunting, the added features could be worth the expense.","og_url":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/","og_site_name":"Executive Career Brand\u2122","article_publisher":"https:\/\/www.facebook.com\/megguiseppi","article_published_time":"2020-07-15T12:38:03+00:00","article_modified_time":"2025-05-09T10:22:28+00:00","og_image":[{"width":640,"height":384,"url":"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg","type":"image\/jpeg"}],"author":"Meg Guiseppi","twitter_card":"summary_large_image","twitter_creator":"@megguiseppi","twitter_site":"@megguiseppi","twitter_misc":{"Written by":"Meg Guiseppi","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#article","isPartOf":{"@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/"},"author":{"name":"Meg Guiseppi","@id":"https:\/\/executivecareerbrand.com\/#\/schema\/person\/8f77ad4251f6cc47790139bc14483711"},"headline":"Do Executive Job Seekers Really Need LinkedIn Premium?","datePublished":"2020-07-15T12:38:03+00:00","dateModified":"2025-05-09T10:22:28+00:00","mainEntityOfPage":{"@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/"},"wordCount":1137,"commentCount":2,"publisher":{"@id":"https:\/\/executivecareerbrand.com\/#organization"},"image":{"@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#primaryimage"},"thumbnailUrl":"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg","keywords":["Executive Job Search","LinkedIn","online branding"],"articleSection":["Executive Job Search","LinkedIn"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/","url":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/","name":"Do Executive Job Seekers Really Need LinkedIn Premium? - Executive Career Brand\u2122","isPartOf":{"@id":"https:\/\/executivecareerbrand.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#primaryimage"},"image":{"@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#primaryimage"},"thumbnailUrl":"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg","datePublished":"2020-07-15T12:38:03+00:00","dateModified":"2025-05-09T10:22:28+00:00","description":"Job seekers frequently ask me if they should upgrade to LinkedIn Premium. If you\u2019re actively job hunting, the added features could be worth the expense.","breadcrumb":{"@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#primaryimage","url":"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg","contentUrl":"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2018\/09\/linkedin-3406064_640.jpg","width":640,"height":384,"caption":"LinkedIn executive job search"},{"@type":"BreadcrumbList","@id":"https:\/\/executivecareerbrand.com\/do-executive-job-seekers-need-linkedin-premium\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/executivecareerbrand.com\/"},{"@type":"ListItem","position":2,"name":"Do Executive Job Seekers Really Need LinkedIn Premium?"}]},{"@type":"WebSite","@id":"https:\/\/executivecareerbrand.com\/#website","url":"https:\/\/executivecareerbrand.com\/","name":"Executive Career Brand\u2122","description":"Executive Job Search - Personal Branding, Executive Resumes, LinkedIn Profiles, Biographies, etc.","publisher":{"@id":"https:\/\/executivecareerbrand.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/executivecareerbrand.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/executivecareerbrand.com\/#organization","name":"Executive Career Brand","url":"https:\/\/executivecareerbrand.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/executivecareerbrand.com\/#\/schema\/logo\/image\/","url":"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2017\/12\/02e273b.png","contentUrl":"https:\/\/executivecareerbrand.com\/wp-content\/uploads\/2017\/12\/02e273b.png","width":100,"height":50,"caption":"Executive Career Brand"},"image":{"@id":"https:\/\/executivecareerbrand.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/megguiseppi","https:\/\/x.com\/megguiseppi","https:\/\/www.linkedin.com\/in\/megguiseppi"]},{"@type":"Person","@id":"https:\/\/executivecareerbrand.com\/#\/schema\/person\/8f77ad4251f6cc47790139bc14483711","name":"Meg Guiseppi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/executivecareerbrand.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d9efda092ffdeacce0bbf2552a50ec956f2b0bc2efa2f7d6eb7b821f0efbb913?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d9efda092ffdeacce0bbf2552a50ec956f2b0bc2efa2f7d6eb7b821f0efbb913?s=96&d=mm&r=g","caption":"Meg Guiseppi"}}]}},"_links":{"self":[{"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/posts\/8163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/comments?post=8163"}],"version-history":[{"count":19,"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/posts\/8163\/revisions"}],"predecessor-version":[{"id":20810,"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/posts\/8163\/revisions\/20810"}],"wp:attachment":[{"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/media?parent=8163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/categories?post=8163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/executivecareerbrand.com\/wp-json\/wp\/v2\/tags?post=8163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}